The ultimate question in a Man’s Life. Can underwear really make a difference? For too many years to count I would get bombarded by underwear commercials, from Fruit of the Loom’s grown men running around in Fruit costumes to Michael Jordan sporting Hanes boxers and briefs. In all those years, underwear remained basically the same and quite frankly not very exciting. Sure they were functional, but there had to be something better, then the SAXX Underwear Co. appeared.
SAXX Underwear Co. History
Driven by an entrepreneurial spirit, SAXX were invented by Trent Kitsch, an athlete and avid outdoorsman on a fishing trip in Alaska where he spent three days in an ocean suit experiencing extreme discomfort. He began to envision a new design in men’s underwear and with the help of a designer, input from athletes and a small student loan, Kitsch was able to develop his idea of making most comfortable and functional underwear in the world.
Now to be honest when we first saw SAXX at The Running Event, we were a little shy and wondered what the heck an underwear company was doing at a running event. Even the name sounded funny to us. When I approached one of the guys from SAXX, I said something like “do you guys sell a size Small with…Um…a large pouch”. Seriously I think those were my first words and I think that got a laugh or two or maybe even some odd looks and uncomfortable moments. Of course I was just kidding, but with a name like SAXX, what do you expect.
As it turns out, SAXX being there wasn’t some random event in the cosmos, but a tactical decision and because they were there, I got my first pair of SAXX underwear. Now of course one pair simply isn’t enough to really evaluate underwear, so I bet you can guess where this is going. Sure enough I contacted the company and more pairs were on the way. Kathleen even got into the mix and ordered a few more for me.
When you visit the SAXX website you have two main choices, Performance and Everyday. As the names suggest, some are geared for fitness activities and the others are for the casual days just hanging out or whatever else you decide to do.
The key component to SAXX’s innovation is the patented internal mesh panels. These are what makes SAXX…SAXX and what makes wearing them completely comfortable.
Simply put, these are by far the most comfortable underwear I have worn to date. They aren’t restricting or limiting and hold everything where it should be held. The performance lines are amazing and are now a requirement for my running, walking and hiking. As one who sweats like a beast, I haven’t had any issues with rubbing or chafing, in fact, because of SAXX, I have almost forgotten that I have things like Body Glide around the house. For those that don’t know, Body Glide helps eliminate rubbing and chafing by using a special formula that is rubbed on the skin areas known to chafe.
Performance And Everyday
The performance lines are quick drying and are perfect for runs and other training activities. The Everyday lines are great for wearing to work and yes that is exactly what I do with them, well that and run all over town with them. I really liked the 24-7s and the Kinetic, but honestly they all feel fantastic.
For those in colder climates wanting a little warmth, SAXX carries wool (Black Sheep) and heavy fleece (Sub Zero). The Black Sheep are so so comfortable. We are talking AMAZING.
Prices range from the low-end of $24.95 to 46.95 depending on style. To save a little money, check out their sale section on closeouts and older models. When you receive your SAXX shipment, each underwear is individually packaged in it’s own SAXX underwear box.
SAXX Underwear Co. Overall Impression
Forget Fruit Of the Loom and Hanes, as a matter of fact, just thrown them all away. You’re going to want to outfit yourself in a full line of SAXX. Now these aren’t your Walmart specials and they don’t come cheap, but after you wear them, you will understand why wearing anything else simply won’t do.
SAXX come in all sorts of colors and material, so you’ll have a wide selection to choose from.
I feel very fortunate to have stumbled upon such a great line of underwear and look forward to seeing SAXX Underwear Co grow.
For those that want to get the scoop, check out SAXX’s Underwear Co website for everything SAXX.
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